“As it applies to a product and technology organization, leading with context takes real effort to do well, and it’s a major responsibility of your product leaders. But if you want to empower your product teams and push decision making down to the people closest to the problems and the enabling technology, then it’s well worth your time.”Leading with Context Not Control, Marty Cagan “Long term is harder than most people imagine, which is why it’s more lucrative than many people assume.