When I joined The Foundation a few years ago and built a recurring income business for myself, one of the most profound lessons were the ones on marketing. I had minored in psychology in college but mostly we applied it to industrial settings, in the world of work and on design of work and things….
I’ve been working on distilling this observation I’ve had for some time now. Not sure how accurate it is, but honestly it cannot be accurate at all. It’s too reductive to be true in any case or in all cases but it makes for interesting thinking, which is the whole point of writing anything anyway….